Many online marketers are now outsourcing leaving them to
concentrate on promoting their websites. Successfully outsourcing of tasks is
all about finding the right people. Don't assume everyone is right for you just
because they are offering something for $10. You will be investing your time to
train them, however briefly, and assign them work and that is valuable time you
could be spending on your business. So take this seriously and you'll get the
most out of every 10 bucks you spend. Here are a few tips for finding great
people for outsourcing your online work.
Look at Feedback
Every service provider has a feedback section where people
can post their comments. Read the comments of anyone you want to hire and go
with your gut about what it all means. Some sellers have a star next to their
offers that say 'Top Rated Seller', this is a good thing, hire them!
If someone has very little feedback yet, realize you are
taking a chance with them. If someone has a lot of negative feedback, that's a
sure sign not to hire them. Another thing to look for is someone who's been on
the site for quite some time but has not gotten much work. There's not too many
reasons to avoid hiring people on even a popular site like Fiverr unless patchy
work is involved.
Request Samples
If you’re hiring someone for writing, graphics, video or any
other deliverable, ask to see samples of their work. You can learn a lot about
both the quality of the work you can expect and their style by looking at some
of their previous work. Ideally you want
to look at a variety of samples to be able to judge if this person will be able
to produce what you’re looking for.
For example, if you see one style of ebook cover in the
sample file that isn’t what you’re looking for, consider asking for a different
sample. It may also help to show them something similar to what you’re looking
for and then asking if they can show you something they’ve done along those
lines.
Keep in mind that service providers will show their best
work in their samples. If they're a professional then you could try searching
on Google to see if you can find other work they've done. Or you could just try
them out. Obviously you don't want to spend a ton of time checking out this
person. You find the right balance of research vs. hiring and then give them a
try.
Expect To Try A Few People
Don’t get discouraged if things don’t work out on the first
gig, even if you checked feedback, requested samples, or the person came highly
recommended by a colleague.
Instead, hope for the best but prepare for the worst. Expect
to go through a few different people before you find someone that’s a good
match for you and your website.
Once you find that great graphic designer or writer, keep
working with them. Even better, find two or three people for each task, so
you’re able to get work done whenever you need it even if your “regular”
graphics guy or writer isn’t available.
Finding good people to work with does take up time and
effort on your part but it's well worth it for your online business. There are
good and great service providers out there – go find them!
