How to find good people for outsourcing

Many online marketers are now outsourcing leaving them to concentrate on promoting their websites. Successfully outsourcing of tasks is all about finding the right people. Don't assume everyone is right for you just because they are offering something for $10. You will be investing your time to train them, however briefly, and assign them work and that is valuable time you could be spending on your business. So take this seriously and you'll get the most out of every 10 bucks you spend. Here are a few tips for finding great people for outsourcing your online work.

Look at Feedback

Every service provider has a feedback section where people can post their comments. Read the comments of anyone you want to hire and go with your gut about what it all means. Some sellers have a star next to their offers that say 'Top Rated Seller', this is a good thing, hire them!
If someone has very little feedback yet, realize you are taking a chance with them. If someone has a lot of negative feedback, that's a sure sign not to hire them. Another thing to look for is someone who's been on the site for quite some time but has not gotten much work. There's not too many reasons to avoid hiring people on even a popular site like Fiverr unless patchy work is involved.

Request Samples

If you’re hiring someone for writing, graphics, video or any other deliverable, ask to see samples of their work. You can learn a lot about both the quality of the work you can expect and their style by looking at some of their previous work.  Ideally you want to look at a variety of samples to be able to judge if this person will be able to produce what you’re looking for.
For example, if you see one style of ebook cover in the sample file that isn’t what you’re looking for, consider asking for a different sample. It may also help to show them something similar to what you’re looking for and then asking if they can show you something they’ve done along those lines.
Keep in mind that service providers will show their best work in their samples. If they're a professional then you could try searching on Google to see if you can find other work they've done. Or you could just try them out. Obviously you don't want to spend a ton of time checking out this person. You find the right balance of research vs. hiring and then give them a try.

Expect To Try A Few People

Don’t get discouraged if things don’t work out on the first gig, even if you checked feedback, requested samples, or the person came highly recommended by a colleague. 

Instead, hope for the best but prepare for the worst. Expect to go through a few different people before you find someone that’s a good match for you and your website.
Once you find that great graphic designer or writer, keep working with them. Even better, find two or three people for each task, so you’re able to get work done whenever you need it even if your “regular” graphics guy or writer isn’t available.


Finding good people to work with does take up time and effort on your part but it's well worth it for your online business. There are good and great service providers out there – go find them!

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