Having your own info product is intimidating. You may question your expertise or think no one would buy an eBook from you – but you’re probably wrong on all counts.
Print publications are slowly going the way of the dinosaurs – toward extinction. More people get their news and information online, or via their mobile electronic devices, such as iPads, smart phones, and ereaders.
This is bad news for media companies based in print, but it’s wonderful news for people who can now self publish their creations without having to go through the grueling process of traditional publishing houses.
An info product can be created and sold on your own site, or you can put it on Amazon for print order (they’ll print it on demand each time it’s ordered). It can also be housed and available for Kindle readers.
So we’re going to go over the main steps you’ll need to know. You can dig down deeper into it if you decide this is a business model you want to pursue. But try not to neglect info product publishing forever – because it really enhances your authority.